- Plain background if possible to make image standout
- A band will have a long/medium shot
- A single artist will have a mid shot
- The body language must fit the genre
- Simple colours usually three to four
- The mast head will contain the title and the positioning statement this sets out the magazines ethos for example kerrang 'life is loud'
- The title has a unique font that will not be used in the rest of the magazine
- The barcode is genarally in the bottom right corner but can be anywhere else this can contain the issue number, date, price and website
- Buzz words will be used such as plus because this makes the reader think they are getting something for free
- There is usually one main image
- Sometimes subsiduary images which are smaller
- The main image will be a cole up or a mid shot
- The main image will have no text on the face
- Direct address will be used the star will be looking at the camera
- Images are usually relevant to whats in inside
- Colour scheme is consistent
- Usaully simple colours that dont clash
- Colours reinforce the band
- The coverline is in the same style as the font
- The coverline always relates to stories in the magazine
- Coverline relates to magazine genre
- The font of the price is small if it costs more
- A single artist will have a close up but a band will have a medium longshot
- The artists body language must fit the genre of the magazine
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